The Council is a voluntary organization. Its financial support comes from dues paid by state organizations, associate membership dues and sponsors. 

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U.S. sweet potato growers and the entire U.S. Sweet Potato Industry benefit directly and indirectly from the activities of the Council. The Council supports the Industry by:

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• Providing a forum for bringing together, on a national level, growers and issues of diverse regions.

• Monitoring federal issues affecting the growers’ ability to produce efficiently.

• Educating key Congressional Representatives and Senators on federal issues important to growers.

• Implementing market research and tools to advance consumer awareness and purchases of sweet potatoes.